Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Italy Seeks to Regulate Social Media Sites

The Italian government recently drafted a decree that would require owners of social media sites to review all videos posted on their sites in order to screen out any content that could be harmful to minors, including…

FTC Expresses Interest in Facebook's Privacy Practices

On Tuesday, January 19, 2010, the Electronic Privacy Information Center (EPIC) publicly posted a copy of a letter from the Federal Trade Commission (FTC) that responds to a complaint filed by 10 privacy rights…

New Article on Facebook Promotions Guidelines

Last month, we posted an entry that discussed the new Promotions Guidelines issued by Facebook. The Promotions Guidelines specify what types of promotions can and cannot be run on the Facebook platform, as well as what…

New FTC Guides Raise Stakes for Companies that Advertise Through Social Media

The Federal Trade Commission recently released a new version of its Guides Concerning the Use of Endorsements and Testimonials in Advertising . The new Guides, which are effective as of December 1, 2009, contain…

Facebook Issues New Guidelines for Running Promotions on its Platform

As Facebook continues to grow in popularity, more companies have started to run various types of sweepstakes, contests, and other promotions on the Facebook Platform. Whenever a company runs — or even advertises — a…