Ad Law Access
NAD Continues to Examine Influencer Campaigns
In June, we posted that NAD launched an inquiry into whether Kalshi’s influencers and affiliates clearly disclosed their connections to the company in ads and whether Kalshi takes steps to ensure they comply with the…
All Bets are Off as Polymarket Faces Lawsuit Over Influencer Campaigns
On Friday, the National Association of Consumer Advocates (“NACA”) filed a lawsuit against Polymarket, its CEO, and its CMO alleging that the company’s influencer campaigns violate consumer protection laws. The lawsuit…
Class Action Alleges Fitness Influencers Were Weak on Disclosures
In January, a Florida woman was scrolling through Instagram when she saw two fitness influencers that she follows wearing Gymshark clothing. Soon after, she purchased a pair of Gymshark Flex High Waisted Leggings in…
NAD Investigates Kalshi’s Influencer Practices
As part of its marketplace monitoring program, NAD launched an inquiry into how Kalshi uses influencers. NAD was concerned about whether Kalshi’s influencers and affiliates clearly and conspicuously disclosed their…
Institute for Responsible Influence Launches Certification Program
Last year, NAD released its Influencer Trust Index: Consumer Insights 2025. Although the data showed high consumer engagement with influencers, it also showed that many consumers are suspicious of influencer campaigns.…