Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Court Finds Target "Clean"- Washing Complaint Will Move Forward

Last week, a federal court in the District of Minnesota struck down Target’s motion to dismiss a class action complaint against the company for its “Target Clean” line of beauty products, because the Court said it…

Tyson Faces Lawsuit Over Net Zero Claims

Last week, the Environmental Working Group (“EWG”) filed a lawsuit against Tyson Foods in DC Superior Court under the DC Consumer Protection Procedures Act (“CPPA”), accusing the country’s second-largest meat company…

DC Court of Appeals Revives Greenwashing Suit Over Aspirational Claims

In 2021, Earth Island Institute filed a lawsuit against Coca-Cola, alleging that the company’s campaign to promote its sustainability efforts and goals amounted to greenwashing. A year later, the DC Superior Court…

Class Action Alleges Lululemon Engages in Greenwashing

Last week, a Florida consumer filed a putative class action against Lululemon, alleging that the company’s “Be Planet” campaign “goes too far by creating the general, express, and implied impression in consumers’…

Biden Administration Weighs In On the Need For and Appropriate Use of Carbon Credits

The Biden Administration published a joint policy statement and set of principles for participating in the voluntary carbon markets (“VCMs”) on Tuesday, which is available here . The set of principles recognize the…