Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

NAD Considers Whether “Better” and “Best” Claims are Puffery

Royal Oak sells Super Size charcoal briquets that are 50% bigger than the briquets sold by certain competitors. Royal Oak advertises that “a bigger briquet is a better briquet” and that the briquets provide “the best…

Massachusetts Hops on the Junk Fee Bandwagon – and Online Cancellation, Too

This week, Massachusetts Attorney General Andrea Joy Campbell’s office touted the release of draft regulations to prohibit hidden “junk fees,” enhance transparency in various transactions, and make it easy for…

What We Learned From . . . New Hampshire

From the Land of Lincoln, we went east to the Granite State. We met with Attorney General John Formella and Brandon Garod, Senior Assistant Attorney General, to learn about the New Hampshire Office of the Attorney…

NARB Reads Less Into Emojis Than NAD

Earlier this year, Coca-Cola reformulated its Powerade beverage to include more electrolytes. In some ads, it boasted that the beverage now contained ​“50% more electrolytes vs. Gatorade Thirst Quencher.” One social…

A Conversation with NAAG and AGA Executive Directors

A Conversation with NAAG and AGA Executive Directors December 14 | 2:00 p.m. – 3:00 p.m. ET Join Kelley Drye State Attorneys General practice Co-Chair Paul Singer , Special Counsel Abby Stempson , and Senior…