Ad Law Access
FTC Settlement Targets Web-Tracking Company
The Federal Trade Commission (FTC) announced that Compete Inc., a web analytics company, agreed to settle allegations that it engaged in unfair and deceptive practices by collecting personal data without disclosing the…
Register Today for the Kelley Drye Webinar "The Smartphone Revolution"
Mobile marketing, sweepstakes and services, including location-based services, are governed by an alphabet soup of statutes and regulations: TCPA, COPPA, CAN-SPAM, CPNI, etc. To complicate compliance even further,…
New York AG Issues Best Practices for Cause Marketing
It's Breast Cancer Awareness Month, so pink adorns store shelves, NFL players and coaches, and even the White House (for a night). To help support awareness, marketers often sell specially-marked products and donate a…
The Case of the Piggyback Class Action
In increasing numbers, courts have granted summary judgment to the defendants in (or dismissed) consumer class actions in which the plaintiffs have alleged that certain advertising claims are false, deceptive, and/or…
The Future of Privacy Forum Announces First Privacy Seal Program for Energy Usage Data
On October 1, 2012, Washington-based think tank the Future of Privacy Forum (FPF) announced the first privacy seal program for companies processing consumer energy usage data (CEUD) made available through smart meters.…