Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Navigating the Legal Pitfalls of Augmented Reality

In the past year, augmented reality (AR) has moved beyond a sci-fi novelty to a credible marketing tool for brands and retailers. While part of a niche industry, AR applications are being championed by tech players…

Watch Kelley Drye's "Smartphone Revolution" Webinar On Demand

Mobile marketing, sweepstakes and services, including location-based services, are governed by an alphabet soup of statutes and regulations: TCPA, COPPA, CAN-SPAM, CPNI, etc. To complicate compliance even further,…

FTC & CFPB Announce Partnership to Warn and Investigate Mortgage Advertisers

On Monday, the Federal Trade Commission ("FTC") announced that it had, in partnership with the Consumer Financial Protection Bureau ("CFPB"), sent warning letters to 20 real estate agents, home builders, and lead…

Papa John's Sued for $250 Million in Text Message Class Action

Plaintiffs filed a class action lawsuit against Papa John’s, arguing that a text message campaign conducted by the company’s franchises violated the Telephone Consumer Protection Act. According to the complaint, the…

Insurance Coverage for Data Breach Claims

Data breaches caused by hackers or other forces outside the control of a business are a scary, and expensive, proposition for any organization that collects or retains personally identifiable information, or warehouses…