Ad Law Access
A Higher Bar to Class Certification in the Third Circuit?
The Third Circuit recently ruled to reverse the certification of a class of consumers who alleged that Bayer falsely advertised the metabolism-boosting benefits of its WeightSmart dietary supplement. The court held…
Breaking Bad Class Action: Is Apple Really Breaking Promises?
The onslaught of consumer class actions against advertisers continues with Apple’s marketing of certain “Season Passes” on iTunes being challenged. Noam Lazebnik, an Ohio physician, filed a complaint on behalf of…
FTC Settles Action Against Seller of Internet Cameras for Failure to Protect Consumers' Privacy
The FTC announced today that it has reached a settlement with TRENDnet regarding allegations that it failed to protect consumers’ privacy and thus caused consumers to unknowingly broadcast private video feeds on the…
Settlement Approved in Neutrogena Naturals Class Action
Marketers of natural personal care products will want to take note of a recent nationwide settlement over marketing and advertising for Neutrogena Naturals. Plaintiffs filed suit in the Northern District of California…
Advertising the Price Right
All advertisers need to exercise caution in advertising special prices or discounts. Car dealerships need to be especially careful, right now. The FTC announced preliminary settlements with two car dealerships – one in…