Ad Law Access
Where to Find More Info on the FTC’s Top Rules for 2022
Last week, Jessica Rich wrote about the FTC’s rulemaking plans for 2022 . Make sure you read that post for a detailed analysis of what the Commission is planning. As we looked at which of those topics have…
FTC Blankets Companies With Warning Letters Over Endorsements and Reviews
As we have noted in earlier posts, in the wake of the Supreme Court’s holding that Section 13(b) of the FTC Act does not allow for monetary restitution, the Federal Trade Commission has been attempting to creatively…
Change to NCAA Policy Creates New Group of Influencers
This summer, the NCAA suspended its long-standing policy that restricted student-athletes from being able to generate income from their name, image, and likeness (commonly referred to as “NIL”). It didn’t take brands…
FDA Is Still Keeping Up With The Kardashians
When it comes to the legal side of working with influencers, smart companies focus on ensuring that influencers clearly disclose that they are working with the company. After all, that’s where regulators have focused…
NAD Releases Tips for Influencer Marketing
This week, NAD released five tips on influencer marketing . Here are the tips, followed by some of our own observations. 1. When working with influencers or incentivizing consumers to review your product, you may be…