Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

FTC Consumer Protection Orders: The Case for a New Sunset Policy

FTC consent orders generally bind businesses for 20 years (in the case of administrative orders) or indefinitely (in the case of federal court orders). In a recently-published white paper, Kelley Drye attorneys John…

Webinar: Navigating the Maze of Influencer Marketing

The FTC’s requirements for influencer campaigns have gotten more complicated, and they aren’t always intuitive. Unfortunately, many companies aren’t complying with the new requirements, leaving them open to challenges.…

FTC Extends Compliance Deadline for Negative Option or “Click to Cancel” Rule, but Indicates Intent to Enforce as Written in July

Late Friday, the FTC announced that the Commission had voted 3-0 to extend the compliance deadline for the to-be-effective provisions of the Negative Option Rule, formerly known as the “Click to Cancel Rule.” While the…

FTC Issues FAQs on Fees Rule, Affirms Rule to Become Effective Next Week

Yesterday, the FTC issued FAQs to answer common questions about its Rule on Unfair or Deceptive Fees and to provide a small entity compliance guide in connection with the Rule. The issuance of the FAQs affirms that the…

Navigating Consumer Protection in a Shifting Political Landscape

Join Kelley Drye and our State AG practice group for an engaging discussion onconsumer protection enforcement and the anticipated priorities for 2025. Ourattorneys will share their insights on the inner workings of AG…