Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Pinterest Updates Terms of Service to Address Confusion

Last week, we posted a link to an article that examines some of the common myths about Pinterest’s Terms of Service. Most of the myths could be filed under the heading of “who owns what.” For example, some people had…

Common Legal Myths and Realities about Pinterest

Although Pinterest launched just two years ago, the site already boasts over 10 million users and a staggering number of page views every day. Both numbers are growing quickly. Companies are paying attention to this…

5 Privacy Tips for Location-Based Services

The year 2012 is certain to reflect U.S. consumers’ continued love affair with sophisticated smartphones and tablets. One of the driving forces in the popularity of these devices is their ability to run mobile apps…

FTC Closes an Investigation Into a Blogging Promotion

As we've noted in previous posts, if a company provides incentives to a consumer in order to encourage the consumer to promote the company's products, the consumer is required to disclose those incentives. It's not…

Four Things to Know When Planning a Social Media Promotion

Social media has revolutionized the way companies run sweepstakes, contests, and other promotions. Not only does social media make it possible to do things that weren’t done a few years ago, it also makes it easier.…