Ad Law Access
From MAHA to Market: FDA and Some Retailers Announcing New Policies on Colors
The Make America Healthy Again (MAHA) movement has already prompted notable changes in federal and state food policy and has prompted regulators, plaintiff’s lawyers, manufacturers, retailers, and consumers to take a…
Trump Administration Directs Federal Trade Commission to Prioritize Made in USA Enforcement
On March 13, 2026, President Donald Trump issued an executive order directing the Chairman of the Federal Trade Commission (FTC) to prioritize enforcement of Made in USA claims. According to the executive order, the…
FDA MAHA Updates: “No Artificial Color” Claims and a New Preservative Safety Reassessment
At the outset of 2026, FDA announced a series of “priority deliverables” for 2026 as part of its Human Foods Program’s (HFP) “critical role in implementing the Trump Administration and HHS Secretary Robert F. Kennedy,…
Fifth Circuit Vacates FTC’s Cease-and-Desist Order Against Intuit, Holding Internal Adjudication of Deceptive Advertising Claims Unconstitutional
In a significant decision with wide-ranging implications for FTC enforcement on Friday, the U.S. Court of Appeals for the Fifth Circuit vacated the FTC’s cease-and-desist order against Intuit, Inc. and held that the…
FTC Initiates Process to Adopt Proposed Rule on Rental Housing Fee Practices
The day after the release of a new Advance Notice of Proposed Rulemaking (ANPR) on Negative Option Offers, the FTC released another ANPR soliciting information and comments on a prospective Rule on Unfair or Deceptive…