Ad Law Access
FTC Delivers $2 Million Reminder About the Mail Order Rule
Yesterday, the FTC announced a court order requiring GOAT – an online marketplace for sneakers, apparel, and accessories – to pay more than $2 million for violating the Mail Order Rule, which requires companies to have…
Connecticut AG Investigates Skincare Products Marketed to Kids
If you’ve been on social media lately, depending on your algorithm, you may have witnessed tween influencers touting expensive skincare routines, or commentators lamenting the rise of the Sephora Kid . Before the…
CFPB Finalizes Rule to Supervise Digital Wallets and Mobile Payment Apps Ahead of Transition to Trump Administration
Last Thursday, the Consumer Financial Protection Bureau (CFPB) announced a Final Rule authorizing the agency to supervise and conduct examinations of certain non-bank providers of digital wallets and payment apps for…
NAD Decision Offers Guidance on Comparisons Against Categories
When an advertiser makes a comparison against a category of products, it must generally substantiate the claim against 85% of the products in that category. It’s common for advertisers to narrow down a category in…
AGs Aren’t Kidding about KOSA
Led by Tennessee Attorney General Skrmetti, 32 attorneys general (AGs) sent a bipartisan letter (19 Republicans and 13 Democrats) to both houses of Congress this week, supporting the passage of the Kids Online Safety…