Ad Law Access
FTC Warns Companies of Data Leaks on Peer-to-Peer File Sharing Networks
This post was written by Dana B. Rosenfeld On February 22, 2010, the Federal Trade Commission (“FTC”) announced that it notified nearly 100 organizations that personal information about the organizations’ customers…
New York Attorney General Announces Settlement Over Deceptive Sweepstakes
This week, the New York Attorney General announced a settlement with PlasmaNet, the owner of FreeLotto.com, for using deceptive and misleading advertisements. Consumers can enter sweepstakes on FreeLotto.com for free…
REMINDER: New Credit Card Regulations Take Effect Today; Gift and Debit Card Rules to Follow
Major provisions of a new law related to credit and gift cards take effect today. The Credit CARD Act, which was signed by President Obama in May 2009, marked the culmination of several legislative efforts to reform…
WOMMA Releases Guide to Disclosure in Social Media Marketing
In a previous post and article, we discussed how the FTC's new Guides Concerning the Use of Endorsements and Testimonials in Advertising include various provisions that apply to messages in social media, such as…
Behavioral Advertising Icon Adopted
This post was written by Kristin A. Hird and Dana B. Rosenfeld . A broad coalition of advertising associations has agreed on a standard icon – a white “i” surrounded by a circle on a blue background dubbed the “Power…