Ad Law Access
Missouri Attorney General Introduces New Rule Requiring Social Media Companies to Offer Competitor Content Moderators
Utilizing regulatory powers under its UDAP law, the Missouri Merchandising Practices Act (the “MMPA”), Missouri Attorney General Andrew Bailey announced a new rule, codified as 15 C.S.R § 60-19, that would prohibit…
NAD Finds Advertiser Responsible for Influencer Post it Didn’t Request
A beauty influencer posted a video on TikTok that purported to show how Huda Beauty’s Easy Bake Setting Spray is stronger and lasts longer than Charlotte Tilbury Beauty’s competing spray. Huda reposted the video on its…
Multistate Coalition Urges CFPB to Prioritize and Distribute Consumer Refunds
Last week, Washington Attorney General Nick Brown, a bipartisan coalition of attorneys general from ten other states, and the California Department of Financial Protection and Innovation wrote the Consumer Protection…
NAD Holds Puffery Analysis Depends on Material Connection Disclosure
Church & Dwight ran ads for TheraBreath Mouthwash that featured a dentist in a white lab coat identifying him as Dr. Harold Katz. In some of the ads, Dr. Katz holds the product and states: “It’s a better mouthwash. I…
State Attorneys General Share Consumer Protection Viewpoints in Chicago
Twice a year, state attorneys general consumer protection staff gather to discuss consumer protection issues. Our state attorney general team was at the public sessions, attending and presenting on issues important to…