Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

So There's Been a Data Breach: What Will That Cost?

It’s well-known that most companies collect, store and use the personal information of their customers and employees. This is valuable and proprietary information and most companies take steps to safeguard this…

FTC Issues Guidance to Clarify Scope and Requirements of Red Flags for Identity Theft Prevention Rule

The FTC has released a guidance document that clarifies the scope of its Red Flags for Identity Theft Prevention Rule (“the Red Flags Rule”) and provides a practical four step guide for covered entities to assess…

FTC Hosts Jewelry Guides Roundtable

The Federal Trade Commission ("FTC") hosted a roundtable workshop last week regarding the Jewelry Guides, 16 C.F.R. § 23. The Jewelry Guides apply to a wide range of jewelry industry products including precious metal,…

Florida AG Announces Settlement Involving Consumer Endorsements

Yesterday, the Florida Attorney General announced that her office had reached a settlement with Lifestyle Lift over the company’s advertising practices. Among other things, the AG alleged that the company used…

Jessica Rich Named Director of the FTC's Bureau of Consumer Protection

Today, Federal Trade Commission (“FTC”) Chairwoman Edith Ramirez announced that Jessica Rich has been named Director of the FTC’s Bureau of Consumer Protection (the “Bureau”). Rich, who has more than 22 years of…