Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Court Considers Whether a “Smidgen” is Material in a False Advertising Suit

Feeling a little sluggish, three New Yorkers purchased Logan Paul’s Prime energy drink in hopes of getting a little boost from the advertised 200 mg of caffeine in each can. Perhaps they got more of a boost than…

Influencer Lawsuit Dismissed on Procedural Grounds

In 2022, Alin Pop was scrolling through his Instagram feed, when he found influencers promoting Luli Fama swimwear. “Pop followed what he believed to be the honest advice of the influencers,” and purchased some…

Massachusetts Provides Clarifications on Upcoming “Junk Fee” and Negative Option Regulations

Last week, the Massachusetts Attorney General’s office released a webinar and business guidance to help companies comply with upcoming regulations on junk fees and negative option contracts. The webinar and guidance…

Webinar: Hawaii – Attorney General’s Office and Office of Consumer Protection

Join us for the next webinar in our 2025 State AG Webinar series on consumer protection priorities, where we welcome guest speakers Christopher J.I. Leong, Supervising Deputy Attorney General, Commerce and Economic…

Virginia Is For Health-Privacy Lovers? Broad Reproductive Health Data Amendment May Add Unintended Compliance Obligations

Virginia S.B. 754, now effective, amends the Virginia Consumer Protection Act to prohibit unauthorized collection and disclosure of non-HIPAA reproductive and sexual health information. The law notably includes a…