Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

MAHA Pushback – Court Temporarily Blocks West Virginia’s Dye Ban 

In March 2025, West Virginia passed one of the most aggressive Make America Healthy Again (MAHA)-inspired statutes in the country banning a number of FDA-approved food dyes.  But its future is now uncertain after a…

FTC Warns Companies of Potential Violations of the Consumer Review Rule

On December 22, 2025, the FTC announced that it had sent letters to ten companies warning them of potential violations of the agency’s  Consumer Review Rule . Based on the template letter the FTC released, the letters…

NAAG’s Farewell “Capital Forum” 2025 – with 2026 AG Priorities Preview

Earlier this month, Kelley Drye’s State AG team was in attendance for the National Association of Attorneys General 2025 Capital Forum – technically the last “Capital Forum” to take place in December in D.C., but…

New Executive Order Targets State AI Laws; States Show No Signs of Backing Down

Despite extensive pushback from bipartisan coalitions of state attorneys general (about which we’ve previously blogged here and here ), President Trump issued a new Executive Order last week with grand ambitions to…

NY Law Requires Disclosure of “Synthetic Performers” in Ads

Last week, New York’s Governor signed a first-of-its kind law that will require companies to conspicuously disclose when their ads include any “synthetic performer,” a term that generally refers to an asset that was…