Ad Law Access
FTC and Six States Take Action Against Fake Reviews and Claims
The FTC and six states just announced that they had filed a lawsuit against Roomster – a platform through which people can find rooms and roommates – along with its owners, alleging that they had “inundated the…
FTC Updates – Intuit, Mag-Moss, and More
It’s late August, but there’s a lot going on at the FTC and in consumer protection news more generally. This blogpost highlights some recent FTC-related news, as well as several issues related to the FTC’s legal…
California Attorney General’s First CCPA Settlement Sends Strong “Signals” About Do Not Sell Enforcement
Warning that “[t]here are no more excuses,” California Attorney General on August 24, announced the first public settlement under the California Consumer Privacy Act (CCPA). The settlement order, which the court…
CARU and FTC Express Concerns about Advertising to Kids in the Metaverse
Earlier this year, CARU’s new Advertising Guidelines went into effect, including various updates that were designed to apply to digital advertising. This week, CARU issued a warning to put “advertisers, brands,…
NAD Decision Holds Lessons for Developing Test Protocols
If you want to advertise that your product performs better than a competitor’s product, you’re likely going to have to run tests to substantiate that claim. In some cases, there may be industry standard tests that…