Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Safeway Faces Class Action Over BOGO Offers

Buy One, Get One – or “BOGO” offers – are popular with consumers and almost ubiquitous in grocery stores and other retailers across the country. Although retailers have a lot of flexibility in how to structure those…

FTC Sends Penalty Offense Notices to Nearly 700 Companies Regarding Product Claims Substantiation

The FTC sent out new penalty offense notices to 670 companies today, warning them that failure to substantiate product claims could result in civil penalties of more than $50,000. The companies also received copies of…

D.C. Attorney General Settles with Washington Commanders Over Misleading Deposits

Earlier this week, District of Columbia Attorney General Brian Schwalb settled one of two outstanding lawsuits against the Washington Commanders – this time over allegedly deceptive practices related to security…

State AGs and their Role in Class Actions

While it may be common knowledge for many that state attorneys general (State AGs) bring enforcement actions under state consumer protection laws, it is likely less well-known that the State AGs also serve a role under…

Mars Sues Agency Over Breach of Exclusivity Provisions

Negotiating exclusivity provisions in agency agreements can often be difficult. Companies want to broadly prevent agencies from working for competitors, while agencies are reluctant to cut off other sources of work. In…