Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

When Chatbots Go Rogue

Last week, a mental-health chatbot used by the National Eating Disorder Association suddenly began giving diet advice to people seeking help for eating disorders. The rogue chatbot had apparently been developed as a…

Texas AG’s Broad Jurisdiction Results in Settlement with VW and Audi

Last month, the Texas Attorney General agreed to a settlement in principle with car manufacturers Audi and Volkswagen requiring them to pay a civil penalty of $85 million for alleged violations of the Texas Clean Air…

Looking For Plausibility In FTC's Amgen Merger Challenge

Is FTC trying to revive the discredited P&G case? In the 60s the Commission blocked an acquisition because it would give the company a marketing advantage. Efficient marketing is good for companies and consumers. In…

NAD Addresses Hyperlinked Disclosures

When a disclosure is necessary to prevent an ad from being misleading, the disclosure must be presented in a “clear and conspicuous” manner. Exactly what that means depends a lot on the context, but one question we get…

Talking Trash at the FTC: Event Recap

This week, the FTC held its Talking Trash at the FTC workshop, a four-hour event intended to examine “recyclable” claims in ads. We’ve sifted through some of the trash and pulled out a few things worth noting. …