Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

FTC Releases a Second Order Requiring Preservation of Records from Clinical Trials

The FTC recently announced a settlement with the makers of Nopalea, a fruit drink derived from Nopal or “prickly-pear” cactus. The FTC alleges that the company and two individuals disseminated unsubstantiated claims…

Third Plastic Lumber Company Hammered by FTC Over “Green” Claims

Last week, the FTC announced it had reached another settlement with a plastic lumber company regarding its green marketing claims. This is the FTC’s third settlement in five months relating to environmental claims…

FTC Updates COPPA FAQs on Parental Consent Mechanisms

This week, the Federal Trade Commission announced the latest revisions to its Frequently Asked Questions (“FAQs”) document to assist online operators as they work to comply with changes to the Children’s Online…

FTC Files Suit Against Amazon Over Kids’ In-App Purchases

On July 10, 2014, the FTC filed a complaint in federal court alleging that Amazon unlawfully billed parents and other Amazon account holders for unauthorized in-app charges incurred by kids. The complaint follows a…

The Devil’s in the Data: L’Oréal’s Wrinkle with the FTC

Kelley Drye

The FTC announced last week that it settled allegations that cosmetics giant, L’Oreal, engaged in misleading and deceptive advertising relative to two of its anti-aging cosmetic products, “Lancôme Génifique” and…