Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

NAD Decision Addresses Content Creators on TikTok

TikTok offers an affiliate program through which influencers and other content creators can earn commissions by promoting products from various brands through affiliate links in their videos. Marketing experts often…

FTC Puts Pedal to the Metal to Release Proposed Rule on MLM Earnings Claims, Changes to Business Opportunity Rule—but Republican Commissioners Pump the Brakes in Potential Foreshadowing

The FTC released two Notices of Proposed Rulemaking (NPR) and an Advance Notice of Proposed Rulemaking (ANPR) that would establish a new Earnings Claims Rule and expand the existing Business Opportunity Rule – changes…

Data Brokers Must Provide Full 2023 Metrics in CPPA Registrations

Data brokers who are registering with the California Privacy Protection Agency (CPPA) this month should prepare to provide full metrics about their responses to privacy rights in calendar year 2023. Specifically, the…

NAD Hears a Dispute Between Two Big (or Maybe Medium) Guys

Last year, T-Mobile ran a commercial in which Snoop Dogg breaks down Patrick Mahomes’ “top three plays of the day” with additional commentary from influencer Kai Cenat. Mahomes scrambles into a T-Mobile store with a…

California’s Revised Data Broker Regulations Took Effect on December 27

The California Privacy Protection Agency’s (CPPA) new data broker regulations took effect on December 27, 2024. They are now in effect during the CPPA’s annual data broker registration period, which lasts from January…