Ad Law Access
New FTC Guides Raise Stakes for Companies that Advertise Through Social Media
The Federal Trade Commission recently released a new version of its Guides Concerning the Use of Endorsements and Testimonials in Advertising . The new Guides, which are effective as of December 1, 2009, contain…
FTC Debates Online Privacy Protection: Agency Seeks to Incorporate Views of Regulators, Industry Leaders, and Academics into Comprehensive Privacy Protection Model
On December 7, 2009, the Federal Trade Commission ("Commission" or "FTC") hosted a privacy forum, "Exploring Privacy: A Roundtable Series," addressing consumer privacy protection challenges, existing fair information…
Facebook Issues New Guidelines for Running Promotions on its Platform
As Facebook continues to grow in popularity, more companies have started to run various types of sweepstakes, contests, and other promotions on the Facebook Platform. Whenever a company runs — or even advertises — a…
Advertising Litigation On the Rise
The news media have taken notice of the increase in advertising lawsuits and formal grievances filed against competitors. This month, The New York Times and The AmLaw Daily reported on the recent up-tick in false…
Insights From Kelley Drye's 2nd Annual Privacy Law Seminar
On November 17, 2009, Kelley Drye & Warren hosted a seminar and webcast, “Privacy Law Paradigm Shift: Policymakers Respond to Rapidly Evolving Technologies,” addressing new developments in privacy and information…