Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

NAI Releases Updated Code of Conduct for Online Behavioral Advertising

The Network Advertising Initiative (“NAI”) recently announced final updates to its 2013 Code of Conduct (“NAI Code”). The NAI Code is one of the leading industry self-regulatory codes of conduct governing online…

Kansas AG Action Offers Reminder That States Monitor Do-Not-Call Compliance

A few days ago, a Kansas state court entered a default judgment against Bullseye Target Marketing, a Missouri telemarketing company that solicited roofing business in Kansas, in an action brought by the Kansas Attorney…

Vermont Changes Law on Skill Contests

All states prohibit companies from requiring people to pay money or make a purchase to enter a sweepstakes. Although most states allow companies more flexibility to require a payment or purchase in a skill contest,…

FTC Reaches Out to Businesses on COPPA

On May 15, 2013, the Federal Trade Commission sent letters to more than 90 U.S. and foreign-based companies that may be affected by amendments to the Children’s Online Privacy Protection Rule (“COPPA” or the “Rule”),…

FCC Opens the Door to Vicarious Liability for Third-Party Telemarketing Under Certain Conditions

On May 9, 2013, the Federal Communications Commission ruled that sellers may be held vicariously liable under the Telephone Consumer Protection Act (“TCPA”) for unlawful telemarketing by third parties under certain…