Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

NAD Filing Fees to Increase in January

Last week, the NAD announced that the fee to file a challenge will increase by $5,000 across the board and that the tiered filing-fee structure will be simplified. Under the new schedule, the filing fee for CBBB…

Drink Maker Settles Over Misleading Ads

Last week, the New York Attorney General announced a settlement with Abbott Laboratories over an advertising campaign for its Pediasure SideKicks drinks. The AG determined that the campaign conveyed the misleading…

FTC Settles With Android Mobile App Developer Over Material Omission About Data Collection

Yesterday, the FTC announced yet another privacy law enforcement action in the mobile arena. An Android mobile application developer has agreed to settle the Commission’s claims alleging that the application, which…

FTC Attempts to Sharpen the Blurred Lines of Native Ads at Workshop

Yesterday, the FTC held a workshop to discuss legal issues surrounding the blending of ads with other content in digital media — sometimes called “native advertising” or “sponsored content.” From a marketing…

Happy Birthday? FTC Commissioners Testify Before House Subcommittee as Commission Turns 100

Yesterday morning, the House Energy & Commerce Committee’s Subcommittee on Commerce, Manufacturing, and Trade held a hearing, “The FTC at 100: Where Do We Go From Here?” The Subcommittee, chaired by Rep. Lee Terry…