Ad Law Access
FTC Announces First Action Involving Crowdfunding
Last week, the FTC announced its first legal action involving crowdfunding. For those of you who don’t know, crowdfunding is the practice of raising money for a project by seeking contributions from a large number of…
FTC Updates FAQs for Endorsement Guides, Offers More Guidance on Social Media and Video Endorsements
The FTC recently revised its “ What People are Asking ” page, a source of informal guidance relating to the FTC’s Endorsement Guides . The Endorsement Guides were last revised in 2009. The FAQ revisions are intended to…
Q: What’s Different About the FTC’s New Endorsement Q&As? A: Lots.
The FTC recently released a new version of its Q&As on the Endorsement Guides . The old Q&As, released in 2010, were about seven pages long. The new ones just about double that. The revisions and additions reflect many…
All Eyes on Homeopathics: FTC Workshop Signals Targeted Regulatory Scrutiny of Homeopathic Products
On Tuesday, the Federal Trade Commission “FTC” announced it will be hosting a workshop in September to evaluate advertising for over-the-counter homeopathic products. Homeopathy is an alternative medicine practice…
Connecticut Data Breach Law About To Get Tougher
This past Monday, Connecticut legislators voted unanimously to approve two new changes to Connecticut’s breach notification law. Senate Bill 949 will require businesses to (1) provide at least one year of identity…