Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Connected Toys, Augmented Reality as the Next Big (Io)Thing

There has been an uptick in congressional inquiries regarding privacy concerns in the IoT space. And most recently in the gaming world of augmented reality. On Tuesday, Senator Al Franken (D-Minn.) initiated a…

Australian Court Imposes $3 Million Penalty for Product Safety Violations

Earlier this month, the Australian Competition & Consumer Commission (ACCC) reminded businesses that, in February, the Federal Court of Australia ordered Woolworths to pay $3.057 million AUD for several violations of…

Despite Early Challenges, European Commission Adopts EU-U.S. Privacy Shield

After months of negotiations, today the College of Commissioners formally adopted the EU-U.S. Privacy Shield (“Privacy Shield”). This is an encouraging development for the more than 4,400 U.S. companies that had…

Grab the Rings and Go For the Gold, At Your Own Risk

The 2016 Summer Olympic Games are about one month away, and as athletes are getting ready to compete for medals, companies are getting ready to compete for consumers. Many marketers think that including…

A Pound of Flesh Just Got Heavier

Kelley Drye

The Federal Trade Commission announced yesterday that it has approved final amendments to Commission Rule 1.98 that adjust the maximum civil penalty dollar amounts for violations of 16 provisions of law the FTC…