Ad Law Access
Eggs-aggeration: Goop Settles With California District Attorneys Over Misleading Health Claims
The California Food, Drug, and Medical Device Task Force announced a settlement this week with Goop, the lifestyle brand founded by Gwyneth Paltrow, which we’ve written about here and here . The complaint alleges that…
California Passes Bill Requiring Reasonable Security Features for Connected Devices
Yesterday, the California legislature passed SB-327, a bill intended to regulate the security of internet-connected devices. Unlike the California Consumer Privacy Act (CCPA), SB-327 is significantly more narrow. As…
FTC Hits Road Block in DIRECTV Advertising Case Seeking $3.95 Billion Remedy
The Northern District of California recently ruled on DIRECTV’s motion for judgment on partial findings in a case where the FTC is seeking $3.95 billion in damages. The FTC’s case alleges that DIRECTV engaged in…
NAD Sheds Light on Comparisons Against “Regular” Products
Advertisers who want to tout the comparative advantages of their products have a number of options for framing those comparisons. For example, they can compare their products to specific products, they can compare…
Slack Fill Plaintiffs May Win Battles But Lose the War
Lawyers who file “slack-fill” cases against food manufacturers found a friendly venue in Missouri. Missouri has a broad consumer fraud law and multiple courts have denied motions to dismiss slack-fill claims pleaded…