Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

FTC Updates Consumer Guidance for Online Tracking

On June 23, the FTC updated its consumer information page to provide updated guidance on “ Online Tracking .” The updated guidance is intended to provide consumers with information on different methods of tracking, how…

Going Geo-Loco: FTC Settles with Mobile Ad Network over Geolocation Collection

The FTC announced a settlement on Wednesday with mobile advertising company, InMobi Pte Ltd., concerning allegations that the company deceptively tracked the geolocation of hundreds of millions of unknowing consumers,…

Some Things are Best Kept Private: FTC Settles with Company for Using Private Health Data in Public Physician Reviews

Kelley Drye

The FTC recently reinforced its commitment to protecting consumer health data in its settlement with electronic health record company Practice Fusion. The company, which stores consumer health data in a cloud for…

Webinar and Live Program: Designing Notice and Consent for the Internet of Things

On June 14, 2016 2-3pm (ET) please join the NAI, Kelley Drye and Federal Trade Commission Chief Technologist Lorrie Faith Cranor in exploring effective notice and consent options as industry moves toward data…

It’s Not Just In Your Head: FTC Announces Yet Another Brain Health Settlement

Kelley Drye

The FTC recently announced another settlement involving a cognitive health product. According to the FTC’s complaint, LearningRx Franchise Corp. and its CEO, Dr. Ken Gibson, deceptively claimed that their brain…