Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

FTC Can't Challenge Prior Acts in Federal Court Says Third Circuit

In a decision that will limit the Federal Trade Commission’s (FTC) ability in both consumer protection and antitrust matters to bring certain claims in federal court, the Third Circuit Court of Appeals held in FTC v.…

FTC Announces Settlement Involving Fake Amazon Reviews

This week, the FTC announced its first case involving fake reviews on an independent website. Cure Encapsulations sells a weight-loss product exclusively on Amazon. When the company wanted to boost its sales, its owner…

FTC Opts Out of Updating Anti-Spam Rule

The Federal Trade Commission (FTC) announced this week that it would not update its anti-spam rule, completing the agency’s first 10-year review of the regulation. The FTC last updated the rule, known as the CAN-SPAM…

White House Touts Artificial Intelligence (as FTC’s Chopra Flags AI Concerns)

This week, President Trump signed an executive order outlining a national plan to promote the development and adoption of artificial intelligence (AI) technologies. The order serves as the official launch of the…

Avoid a Misstep with Qualified “Made in USA” Claims: Class Action Against New Balance Leads to Proposed $750,000 Settlement

Most of our posts regarding “Made in USA” claims relate to FTC investigations and enforcement actions. Private plaintiffs, however, also closely watch those claims. For example, in 2018 plaintiffs filed a class action…