Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Challenges Shipping on Time Because of COVID-19? What You Should Know about the FTC’s Mail Order Rule

As localities order people to stay at home and non-essential businesses to close, consumers are turning to online options. Although you might welcome the traffic, you might also be facing unexpected challenges like a…

FTC Hits the Brakes on Brake Pad Claims

This week, the FTC announced that Federal-Mogul Motorparts had agreed to settle a complaint alleging that the company made unsubstantiated claims that its aftermarket Wagner OE X brake pads could help a driver stop a…

Read This Before You Market Around Coronavirus

Kelley Drye

Until recently, most consumers likely associated anything starting with “Corona” with a sunny beach and a lime wedge. Not anymore. The public is rightly concerned about coronavirus and how to avoid catching it. And…

Pain Point: FTC Settles With Pain Relief Marketer For $4 Million

Kelley Drye

The FTC announced a settlement with NeuroMetrix, Inc., and its CEO, Shai Gozani, relative to allegations that the marketers made deceptive pain relief claims on a medical device called Quell. Quell is an FDA-cleared…

FTC Settlement Provides Detailed Guidance on Influencer Campaigns

This morning, the FTC announced that Teami – a company that sells teas and skincare products – agreed to settle charges that it promoted its products using deceptive health claims and endorsements by influencers who…