Ad Law Access
FTC Alleges FinTech Provider Engaged in Dark Patterns, Concealed Fees for Cash Advances in Reaching $18 Million Settlement
The FTC yesterday filed a complaint and stipulated order against Bridge, It (dba “Brigit”), a fintech company that operates a personal finance mobile application that advertises cash advances to consumers. According to…
Safeguards Snafu? The Anomalous New Provision in the FTC’s Gramm-Leach-Bliley Safeguards Rule
Last week, the FTC announced that it had finalized its rulemaking to add data breach notification provisions to the Gramm-Leach-Bliley Act (GLBA) Safeguards Rule. As expected, the new provisions require non-bank…
FTC Proposes “Junk Fees” Rule that Would Overhaul Pricing Practices and Disclosures across Industries
Today the FTC announced a proposed rule that could fundamentally alter how businesses across industries advertise prices and disclose fees to consumers. The proposed rule follows the FTC’s Advance Notice of Proposed…
Neora Prevails In Landmark Decision For Direct Selling Industry
Big, BIG win for the direct selling industry, as Judge Barbara Lynn (N.D. Texas) grants judgment for Neora, LLC (formerly Nerium) on all of the FTC’s claims, including that the company was operating an illegal pyramid…
FTC Confirmation Hearings Promise a Return to Bipartisanship
Those who were looking for big fireworks at yesterday’s confirmation hearings for three FTC Commissioners were likely disappointed by the relatively business-as-usual nature of the proceedings. Yes, certain Senators…