Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Behavioral Advertising Icon Adopted

This post was written by Kristin A. Hird and Dana B. Rosenfeld . A broad coalition of advertising associations has agreed on a standard icon – a white “i” surrounded by a circle on a blue background dubbed the “Power…

FTC Continues to Explore Consumer Privacy Protection Measures

On January 28, 2010, the Federal Trade Commission (FTC) held its second consumer privacy roundtable, focusing on technology’s effect on consumer privacy and its potential to both weaken and strengthen privacy…

FTC Expresses Interest in Facebook's Privacy Practices

On Tuesday, January 19, 2010, the Electronic Privacy Information Center (EPIC) publicly posted a copy of a letter from the Federal Trade Commission (FTC) that responds to a complaint filed by 10 privacy rights…

Nevada and New Hampshire Add Data Security and Privacy Laws

New privacy and data security laws took effect in Nevada and New Hampshire on January 1, 2010, continuing the trend of state governments acting to strengthen data security laws. Nevada’s law makes it the first state to…

FTC Debates Online Privacy Protection: Agency Seeks to Incorporate Views of Regulators, Industry Leaders, and Academics into Comprehensive Privacy Protection Model

On December 7, 2009, the Federal Trade Commission ("Commission" or "FTC") hosted a privacy forum, "Exploring Privacy: A Roundtable Series," addressing consumer privacy protection challenges, existing fair information…