Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Can We Say That? A Practical Guide to Substantiating Claims for Food and Consumer Health Products

This Monograph, published by the Food and Drug Law Institute, is designed to assist lawyers, regulatory advisors and marketing professionals answer the question "Can we say that?" as they design and execute programs to…

New Food Safety Law Sets the Stage for Industry Participation in Numerous Rulemakings

The Food Safety Modernization Act (FSMA), signed into law on January 4, 2011, requires the Food and Drug Administration (FDA) to undertake sweeping regulatory action to strengthen the safety of the nation’s food…

Dietary Guidelines for Americans, 2010

Written by Sarah Roller On January 31, 2011 the U.S. Department of Agriculture (USDA) and U.S. Department of Health and Human Services (HHS) issued the Dietary Guidelines for Americans, 2010 . A copy of the executive…

New Trends in Health-Related Advertising Claims

Companies marketing functional foods or dietary supplements should be aware of the Federal Trade Commission’s new regime for using health-related advertising claims and the Food and Drug Administration’s heightened…

FDA Seeks Public Comment on Nutritional Disclosures in Retail Food Outlets

This post was written by Sarah Roller and Kristi Wolff . Last week, the Food and Drug Administration (FDA) took the first steps needed to implement the new restaurant food labeling requirements of the Federal Food,…