Kristi Wolff is a partner in the firm’s Washington, D.C. office. Ms. Wolff's practice focuses on food, drugs, dietary supplements, medical devices, personal care and consumer health products, as well as wearable technology and health privacy issues. She has extensive experience advising clients whose products are within the overlapping jurisdictions of the Food and Drug Administration and the Federal Trade Commission. Ms. Wolff handles matters across the full product lifecycle, including concept analysis, claim substantiation, label review, quality and recall scenarios, and contested matters involving the FTC, FDA, National Advertising Division, state attorneys general, and class action litigation. In addition, she regularly counsels clients regarding direct selling compliance and works with several lifestyle brands in the apparel, jewelry, and fur industries.
Having served as in-house counsel in the healthcare and food products industries, Ms. Wolff is particularly attuned to balancing business objectives with legal considerations. Her skill in the consumer protection area was recently recognized as she was named a 2015 Washington, DC, Rising Star by Super Lawyers magazine.
Prior to joining Kelley Drye, Ms. Wolff was associate general counsel at Nestlé HealthCare Nutrition, Inc., a subsidiary of Nestlé S.A., the world’s largest health, nutrition and wellness company. She also served as senior counsel at Assurant Health, where she performed risk management functions, including litigation and regulatory tasks. During law school, she worked at the Wisconsin Department of Justice and the U.S. Court of Appeals for the Ninth Circuit.
Represent leading weight loss program in FTC investigation relating to advertising practices. FTC closed the matter without a closing letter.
Represent a multi-national food company with respect to FTC investigation into marketing claims. FTC did not pursue action on one of two originally-investigated claims.
Represented nationwide retailer in FTC investigation of price advertising practices. FTC closed the investigation without a closing letter.
Represent dietary supplement manufacturer in responding to state attorney general civil investigative demand regarding product sourcing, safety, and efficacy issues.
Assisted national dairy and juice producer in responding to FDA Warning Letters regarding misbranding concerns.
Successfully negotiated multi-million-dollar contract manufacturing and distribution agreements for food client.
Counsel celebrity endorser with regard to development, testing, launch, and marketing of cosmetics line. Managed multiple label review projects for national retail chain involving review and modification of thousands of private label food, dietary supplement, OTC drug, cosmetic, and medical device labels.
Counsel multiple apparel companies with regard to substantiation, FDA clearance process, and advertising of health benefits of wearable technology products.
Lead associate in successful NAD challenge and NARB appeal regarding competitive advertising of water filtration products.
Lead associate representing a money transfer company in an investigation by 44 state attorneys-general regarding the effectiveness of the company's anti-fraud program.
Counsel Fortune 500 healthcare company with regard to structuring telemarketing compliance program and campaigns.
Lead associate representing a major retailer in settlement with the FTC regarding the Textile Act compliance and environmental marketing of textiles.
Lead associate representing a national retailer in an investigation by the FTC regarding compliance with the Fur Products Labeling Act. Case closed by the staff without formal action.
Assisted a network television show in structuring an advertising promotion to benefit the American Red Cross and, specifically, victims of Hurricane Sandy.
Lead associate representing multi-national fuel manufacturer in development of claims substantiation and launch of national marketing campaign.
Honors & Awards
Recognized by Super Lawyers as a Washington D.C. Rising Star, 2015.