Influencer’s Long Lashes Could Raise Ad Law Issues

| 3 min

Mikayla Nogueira is a 24-year-old beauty influencer with over 14 million followers on TikTok. At last count, that’s more than the number of followers we have at Ad Law Access, so she must be doing something right. (Or perhaps we’re doing something wrong by neglecting our readers’ beauty needs, but that’s a topic for another day.) In any event, Mikayla recently shared a tip that literally just changed [her] life” and figuratively just ignited a battle on the internet.