CCPA Live: Where is Industry Landing?
2020 IAB Annual Leadership Meeting (ALM)
February 10, 2020 from 11:35 am to 12:00 pm (EST)
Now that California’s privacy law is in effect, publishers, advertisers, and their adtech partners are moving beyond initial compliance efforts, and wrestling with the harder questions around implementation. Partner Alysa Hutnik will moderate this panel exploring how the industry is responding to these legal and compliance challenges, benchmarking where consensus is emerging and what remains ambiguous or unknown.