---
title: "When a \"Sponsored\" Disclosure May not be Enough"
date: 2024-02-07T06:30:00-05:00
author: "mhenry@kelleydrye.com"
canonical_url: "https://www.kelleydrye.com/viewpoints/podcasts/ad-law-access/when-a-sponsored-disclosure-may-not-be-enough"
section: Podcast Episodes
---
# When a ​“Sponsored” Disclosure May not be Enough

  February 7, 2024 | 3 min

 

 

 

 

 

 

 [Kelley Drye Ad Law Access Podcast](https://soundcloud.com/adlawaccess "Kelley Drye Ad Law Access Podcast") · [When a "Sponsored" Disclosure May not be Enough](https://soundcloud.com/adlawaccess/when-a-sponsored-disclosure "When a "Sponsored" Disclosure May not be Enough")

 [Apple](https://podcasts.apple.com/us/podcast/when-a-sponsored-disclosure-may-not-be-enough/id1457734764?i=1000644490874) [SoundCloud](https://soundcloud.com/adlawaccess/when-a-sponsored-disclosure?si=27a54a2016954d9382db8e33420d2a8f&utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing) [Spotify](https://open.spotify.com/episode/5l6rdqloN0g1vvudriTVrG?si=n867_E9tQUqIc4es0OO3cA) 

 

NAD recently reviewed posts promoting Cariuma sneakers that appeared on the Facebook and Instagram accounts of Travel + Leisure, US Weekly, and The Quality Edit. The posts claimed that various celebrities wore the sneakers, encouraged consumers to buy the sneakers before they sold out, and included links to make a purchase or learn more. Each post was labeled as ​“sponsored.”

[www.kelleydrye.com/viewpoints/blog…y-not-be-enough](https://gate.sc/?url=https%3A%2F%2Fwww.kelleydrye.com%2Fviewpoints%2Fblogs%2Fad-law-access%2Fwhen-a-sponsored-disclosure-may-not-be-enough&token=bb79d2-1-1709155257214 "https://www.kelleydrye.com/viewpoints/blogs/ad-law-access/when-a-sponsored-disclosure-may-not-be-enough")

 

 

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