---
title: JBS Settles NY AG Greenwashing Suit for $1.1 Million
date: 2025-11-21T00:00:00-05:00
author: Mary Katherine (MK) Terrell
canonical_url: "https://www.kelleydrye.com/viewpoints/podcasts/ad-law-access/jbs-settles-ny-ag-greenwashing-suit-for-1-1-million"
section: Podcast Episodes
---
# JBS Settles NY AG Greenwashing Suit for $1.1 Million

  November 21, 2025

 

 

 

 

 

 

 [Kelley Drye Ad Law Access Podcast](https://soundcloud.com/adlawaccess "Kelley Drye Ad Law Access Podcast") · [JBS Settles NY AG Greenwashing Suit for $1.1 Million](https://soundcloud.com/adlawaccess/jbs-settles-ny-ag-greenwashing "JBS Settles NY AG Greenwashing Suit for $1.1 Million")

 [Apple](https://podcasts.apple.com/us/podcast/jbs-settles-ny-ag-greenwashing-suit-for-%241-1-million/id1457734764?i=1000737797522) [SoundCloud](https://soundcloud.com/adlawaccess/jbs-settles-ny-ag-greenwashing?si=56f13b1b81d14bd9938b48fb8a4a915f&utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing) [Spotify](https://open.spotify.com/episode/5QyRxWpBSs520G80aatpdy?si=03tu-smtTyygU9wpsrSEDw) 

 

JBS USA will pay $1.1 million to settle allegations from New York AG Letitia James that its ​“Net Zero by 2040” claim misled consumers. The case underscores the growing scrutiny of environmental marketing and the need for companies to substantiate sustainability goals with real data and clear language.

Hosted by Simone Roach. Based on a blog post by [Gonzalo E. Mon](https://www.kelleydrye.com/people/gonzalo-e-mon), [Paul L. Singer](https://www.kelleydrye.com/people/paul-l-singer), [Beth Bolen Chun](https://www.kelleydrye.com/people/beth-bolen-chun), and [Katie Rogers](https://www.kelleydrye.com/people/katie-rogers).

 

 

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