---
title: Company Complies with NARB Decision on Review Disclosures After FTC Intervenes
date: 2024-03-27T07:30:00-04:00
author: "mhenry@kelleydrye.com"
canonical_url: "https://www.kelleydrye.com/viewpoints/podcasts/ad-law-access/company-complies-with-narb-decision-on-review-disclosures-after-ftc-intervenes"
section: Podcast Episodes
---
# Company Complies with NARB Decision on Review Disclosures After FTC Intervenes

  March 27, 2024 | 4 min

 

 

 

 

 

 

 [Kelley Drye Ad Law Access Podcast](https://soundcloud.com/adlawaccess "Kelley Drye Ad Law Access Podcast") · [Company Complies with NARB Decision on Review Disclosures After FTC Intervenes](https://soundcloud.com/adlawaccess/company-complies-with-narb "Company Complies with NARB Decision on Review Disclosures After FTC Intervenes")

 [Apple](https://podcasts.apple.com/us/podcast/company-complies-with-narb-decision-on-review/id1457734764?i=1000650660504) [SoundCloud](https://soundcloud.com/adlawaccess/company-complies-with-narb?si=70f6071df5c044a0b928af73cdb69104&utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing) [Spotify](https://open.spotify.com/episode/0OexhgolYJIB8bbXe5YE9U?si=KMrKISR8SjGjN6SnZax21w) 

 

Smile Prep operates a website that provides reviews of clear aligners (or ​“invisible braces”) based on an ​“extensive five-point analysis.” Because Smile Prep’s sole source of revenue consists of commissions from some of the companies it reviews, Smile Direct Club (or ​“SDC”) filed an NAD challenge suggesting that the company ​“slants its rankings and reviews to favor those companies that make payments to it at the relative expense of those companies that don’t.”

[www.kelleydrye.com/viewpoints/blog…-ftc-intervenes](https://gate.sc/?url=https%3A%2F%2Fwww.kelleydrye.com%2Fviewpoints%2Fblogs%2Fad-law-access%2Fcompany-complies-with-narb-decision-on-review-disclosures-after-ftc-intervenes&token=ff338f-1-1712351493247 "https://www.kelleydrye.com/viewpoints/blogs/ad-law-access/company-complies-with-narb-decision-on-review-disclosures-after-ftc-intervenes")

 

 

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