---
title: Advertising Lessons from the Survival Industry
date: 2023-05-30T00:00:00-04:00
author: "hilary@usesharepoint.com"
canonical_url: "https://www.kelleydrye.com/viewpoints/podcasts/ad-law-access/advertising-lessons-from-the-survival-industry"
section: Podcast Episodes
---
# Advertising Lessons from the Survival Industry

 May 30, 2023 | 5 min

 

 

 

 

 

 

 [Kelley Drye Ad Law Access Podcast](https://soundcloud.com/adlawaccess "Kelley Drye Ad Law Access Podcast") · [Advertising Lessons from the Survival Industry](https://soundcloud.com/adlawaccess/advertising-lessons-from-the "Advertising Lessons from the Survival Industry")

 [Apple](https://podcasts.apple.com/us/podcast/advertising-lessons-from-the-survival-industry/id1457734764?i=1000614998447) [Spotify](https://open.spotify.com/episode/0XsA1DGTfiHy6DIwq8bkVs?si=32d5a7f751c14682) [SoundCloud](https://soundcloud.com/adlawaccess/advertising-lessons-from-the?utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing) 

 

My Patriot Supply (or ​“MPS”) and 4Patriots both make long-term survival food kits and related products. If a natural disaster strikes, if AI-powered bots wreak havoc on humanity, or if you just want to binge-watch your favorite shows and tune out the rest of the world, these companies have your back. But they don’t have each other’s backs.

 

 

 - Share this entry 
    - 
    - 
    - 
    -
- [  View entry pdf ](https://s3.amazonaws.com/cdn.kelleydrye.com/content/uploads/pdf-snapshots/advertising-lessons-from-the-survival-industry-20230914222432.pdf)
 
 

### Related Team Members

- [Gonzalo E. Mon](https://www.kelleydrye.com/people/gonzalo-e-mon)
 
 

### Related Services

- [Advertising and Marketing](https://www.kelleydrye.com/practices/advertising-and-marketing)