---
title: "Ad Law News and Views-November 17, 2016"
date: 2016-11-17T00:00:00-05:00
author: Import Bot
canonical_url: "https://www.kelleydrye.com/viewpoints/newsletters/ad-law-news-and-views/ad-law-news-and-views-november-17-2016"
section: Newsletter Issues
---
# Ad Law News and Views-November 17, 2016

 November 17, 2016

 

 

 

 

 

 

#### Recent News

**[What to Expect from the FTC](%5C)  
  
[Ninth Circuit Holds Yelp Is Not Responsible for Bad Reviews](%5C "\")  
  
[FTC Chairwoman Ramirez Addresses Direct Sales Association; Offers Compliance Recommendations for Industry and Signals that Additional Guidance is on its Way](%5C "\")  
  
[What Covered Entities Should Know About the FTC Act and Their Obligations Beyond HIPAA](%5C "\")  
  
[School’s in Session for the Ed Tech Industry: California AG Gives Lessons on Student Data Safeguards](%5C "\")  
  
[For Better or Worse: Privacy Shield Challenges and (Actions for) Annulments](%5C "\")  
  
[The Presidential, Senate and House Elections, Results and Policy Implications](%5C "\")  
  
[Client Advisory: The FCC’s Broadband Privacy Order](%5C "\")**

**[Message from the ABA Antitrust Section Chair](%5C)**  
  
As chair of the American Bar Association’s Section of Antitrust Law, partner [William MacLeod](%5C) authors monthly addresses on recent changes in antitrust and consumer protection. To read this month’s Message From The Chair, [click here.](%5C)  
  
**[How Do FDA and FTC Regulate Traditional Medicine Products?](%5C)**

The growing trend of natural and alternative health products was addressed in a *Nutritional Outlook* article, titled ​“How Do FDA and FTC Regulate Ayurveda Products?” The article covers Ayurveda, an ancient Indian system of holistic medicine that combines the use of plants and herbs as medicinal treatment and a variety of lifestyle practices, including for diet and exercise. [Read more...](%5C)  
  
**[Navigating the Legal Pitfalls of Augmented Reality](%5C)**  
  
Partner [Alysa Hutnik](%5C) had her 2012 *Mashable* article ​“Navigating the Legal Pitfalls of Augmented Reality” re-published in the *Internet Marketing Guide to Everything.* The article notes that, while part of a niche industry, AR applications are being championed by tech players like Google and Nokia, and a host of mobile app developers have launched AR apps for the growing number of smartphones and portable computing devices. [Read more…](%5C)

**[2016 Fall Forum ](%5C)**[  
November 17, 2016”,“WASHINGTON, DC  
American Bar Association’s Section of Antitrust Law ](%5C)[  ](%5C)**[William C. MacLeod](%5C)**

**[Mitigating Risk in Advertising Supplement Claims](%5C) [](%5C)**  
December 8, 2016”,“ALEXANDRIA, VA  
Dietary Supplement Regulation: Labeling and Claims Conference

**[TCPA/FCC Regulatory Compliance](%5C)**   
December 8, 2016”,“SALT LAKE CITY, UT   
Professional Association for Customer Engagement (PACE)  
**[Alysa Zeltzer Hutnik](%5C)**

 

 

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