--- title: "Ad Law News and Views-March 16, 2016" date: 2016-03-16T00:00:00-04:00 author: Import Bot canonical_url: "https://www.kelleydrye.com/viewpoints/newsletters/ad-law-news-and-views/ad-law-news-and-views-march-16-2016" section: Newsletter Issues --- # Ad Law News and Views-March 16, 2016 March 16, 2016 [“**Do you forward this newsletter every time to colleagues or contacts who may be interested in it? Click here to access our [Publication Sign Up](%5C) and select Advertising and Marketing, or feel free to respond to this email with the contact information of people who would like to receive this newsletter and we will add them to the distribution list.** In this issue **[Recent News ](%5C)“,”** [Analysis](%5C)”,” **[Upcoming Events and Speeches ](%5C)** ![\"\"](%5C) **[The Team](%5C)”,”[ Recent Awards](%5C)”,”[ Follow the Practice](%5C)** Recent News [**New York Times Questions Value of ​“List Prices”**](%5C) [**CPSC Representatives Lay Out Active Agenda**](%5C) **[The Carrot and the Stick: FTC’s Letter Evidences Flexible Yet Firm Approach to Claim Substantiation](%5C)** **[Identity Crisis Over: Dietary Supplements Can Be ​“Dietary Supplements”](%5C)** **[FTC Requests Auditors’ Data on PCI Data Security Assessments](%5C)** **[CFPB’s First Data Security Action; Fines Online Platform Dwolla for Alleged Weak Security Practices](%5C) [After WTO Battle, USDA Issues Final Rule Lifting Pork and Beef COOL Requirements](%5C)** Analysis **Subscribe to our new newsletter: Dietary Supplement Advertising** This month we sent out the first edition of our News & Views: Dietary Supplement Advertising newsletter, specifically for our clients marketing dietary supplements. This publication is geared to help you stay out in front of regulatory challenges. [Check out our first issue](%5C) and [our second issue](%5C), and subscribe to future issues by filling out your information and checking the Dietary Supplements Practice Group box [here](%5C). **[TCPA Litigation: Key Issues and Considerations Update](%5C)** Co-chairs of Kelley Drye’s TCPA Litigation Practice [Alysa Zeltzer Hutnik](%5C) and [Lauri A. Mazzuchetti](%5C) authored an update to their *Practical Law The Journal Litigation* article ​“TCPA Litigation: Key Issues and Considerations.” The update includes an addition to the ​“Offers of Judgment and Mootness” section in light of the recent *Campbell-Ewald Co. v. Gomez* decision. [Read more…](%5C) Upcoming Events and Speeches ![\"\"](%5C)**[It’s a brave new world: Avoiding legal privacy and security snafus with big data and the IoT](%5C)** March 30, 2016”,“SAN JOSE, CA Strata + Hadoop World 2016 **[Alysa Zeltzer Hutnik](%5C)** ![\"\"](%5C)**[In Retrospect: In-Depth Look At Key Consumer Protection Cases ](%5C)** APRIL 6, 2016”,“WASHINGTON, DC Spring Meeting of the American Bar Association Section of Antitrust Law **[Alysa Zeltzer Hutnik](%5C)** ![\"\"](%5C)**[Privacy and Payments at the Pump: What You Need to Know About Data Security and Payment Cards](%5C)** April 15, 2016”,“WASHINGTON, DC 2016 ABA Petroleum Marketing Attorneys’ Meeting ![\"\"](%5C)**[Self-Regulation in Practice?: Case Studies](%5C)** April 21, 2016”,“WASHINGTON, DC Better Business Conference 2016 **[Dana B. Rosenfeld](%5C)** ![\"\"](%5C)**[Choose Your Words Wisely: How \\“Natural\\” and Other Language Could Make You or COST You Millions](%5C)** May 10, 2016”,“CHICAGO, IL ACI’s 6th Advanced Regulatory and Compliance Summit on Food & Beverage Marketing and Advertising ![\"\"](%5C)**[Mechanics of Data Security: Building One’s Own Security Program, Making Sure One Is Prepared, Governance, Strategy for When to Notify, and Reputation Management ](%5C)** June 24, 2016”,“CHICAGO, IL 19th Advanced Global Legal and Compliance Forum on Cyber Security And Data Privacy & Protection **[Alysa Zeltzer Hutnik](%5C)** ![\"\"](%5C)[**Privacy & Security Forum**](%5C) October 24, 2016”,“WASHINGTON, DC HB Litigation Conferences **[Dana B. Rosenfeld](%5C)** ”] - Share this entry - - - - - [ View entry pdf ](Something%20went%20wrong%20when%20creating%20the%20PDF%20file,%20please%20check%20your%20logs)