---
title: "Ad Law News and Views-July 15, 2015"
date: 2015-07-15T00:00:00-04:00
author: Import Bot
canonical_url: "https://www.kelleydrye.com/viewpoints/newsletters/ad-law-news-and-views/ad-law-news-and-views-july-15-2015"
section: Newsletter Issues
---
# Ad Law News and Views-July 15, 2015

 July 15, 2015

 

 

 

 

 

 

Recent News

**[Who’s Watching Dietary Supplement Advertising? Everybody!](%5C)  
  
[FDA Extends Menu Labeling Deadline ](%5C) [ ](%5C)**

<a>Analysis</a>

[A First Look at the FCC’s 2015 TCPA Declaratory Ruling and Order](%5C) [](%5C)  
JULY 14, 2015”,“KELLEY DRYE CLIENT ADVISORY   
On July 10, 2015, the Federal Communications Commission released the text of its omnibus Declaratory Ruling and Order, which the Commission adopted by a 3-2 vote almost a month earlier, on June 18, 2015. [Read more…](%5C) [](%5C) [](%5C) [](%5C)   
  
[TCPA Litigation: Key Issues and Considerations](%5C) [](%5C)  
JULY/AUGUST 2015”,“PRACTICAL LAW THE JOURNAL   
Co-chairs of Kelley Drye’s TCPA Litigation Practice [Alysa Zeltzer Hutnik](%5C) and [Lauri A. Mazzuchetti](%5C) authored the *Practical Law The Journal* article ​“TCPA Litigation: Key Issues and Considerations.” The article explains that as more and more companies engage in mobile delivery platforms to communicate with consumers, there is a greater business risk and potential for legal exposure under the Telephone Consumer Protection Act (TCPA). [Read more…](%5C)

 [Wearing Your Technology on Your Sleeve](%5C)  
JULY 7, 2015”,“INSIDE COUNSEL   
Tracking steps was just the beginning. Since FitBit launched in 2009, the ​“quantified self” movement has expanded beyond bracelets to include smart contact lenses that detect glucose in tears, wearable devices that track chewing sounds and provide dietary feedback via a mobile app, bandages that deliver electrical stimulation and pain relief, and more. Article addresses key legal factors, including data privacy, data security, HIPAA and regulatory implications that should be considered before successfully launching a mobile health app or wearable product. [Read more…](%5C) <a>Upcoming Events and Speeches</a>

[**The TCPA Thicket: Making Sense of the FCC’s Latest Ruling** ](%5C)  
July 17, 2015”,“WEBINAR   
**[Alysa Zeltzer Hutnik,](%5C) [Lauri A. Mazzuchetti](%5C)**

**[Fashion and Retail Customs and Trade Roundtable](%5C)**   
July 28, 2015”,“WEBINAR   
**[Eric R. McClafferty](%5C)**

**[Workshop on Food Literacy: How Do Communications and Marketing Impact Consumer Knowledge and Behavior?](%5C)**  
September 3, 2015 through September 4, 2015 “,” Washington, D.C.   
The Institute of Medicine

 

 

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