Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Sugar Content Representations Not Misleading When Ingredient Panel Provides Accurate Disclosures, Eastern District of New York Court Finds

Lawsuits challenging the advertising and labeling of sugar content – and corresponding representations that a food product may be healthy or wholesome – have become ubiquitous in the class action world. Yet, a growing…

Read This Before You Market Around Coronavirus

Until recently, most consumers likely associated anything starting with “Corona” with a sunny beach and a lime wedge. Not anymore. The public is rightly concerned about coronavirus and how to avoid catching it. And…

BodyArmor targeted in putative class action alleging the drink’s advertising misleads consumers as to its health benefits, continuing a trend

The plaintiffs’ class action bar continues to target “healthy” advertising claims made by food and beverage companies by bringing expensive class action lawsuits against the companies. The latest company forced to…

BodyArmor targeted in class action

BodyArmor Targeted in Class Action The plaintiffs’ class action bar continues to target “healthy” advertising claims made by food and beverage companies by bringing expensive class action lawsuits against the…

Eggs-aggeration: Goop Settles With California District Attorneys Over Misleading Health Claims

The California Food, Drug, and Medical Device Task Force announced a settlement this week with Goop, the lifestyle brand founded by Gwyneth Paltrow, which we’ve written about here and here . The complaint alleges that…