---
title: Court Dismisses Promotional Pricing Proposed Class Action
date: 2013-01-30T10:48:06-05:00
author: Import Bot
canonical_url: "https://www.kelleydrye.com/viewpoints/blogs/ad-law-access/court-dismisses-promotional-pricing-proposed-class-action"
section: Blog Posts
---
# Court Dismisses Promotional Pricing Proposed Class Action

  January 30, 2013

 

 

 

 

 

 

For marketers facing challenges to their promotional pricing strategies, a new ruling could bolster their defenses. Earlier this week, a federal judge in New Jersey [granted Jos. A. Bank’s Motion to Dismiss](https://s3.amazonaws.com/cdn.kelleydrye.com/content/uploads/blogs/ad-law-access/2013/01/Waldron-v-Jos-A-Bank-Opinion1.pdf) in a proposed class action alleging deceptive pricing. The judge ruled that the plaintiffs failed to show specific unlawful conduct or actual loss under the New Jersey Consumer Fraud Act (“NJCFA”).

 

 

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