---
title: "Proposed FTC Impersonation Rule's Reach Is Too Broad"
date: 2022-12-16T00:00:00-05:00
author: Import Bot
canonical_url: "https://www.kelleydrye.com/viewpoints/articles/proposed-ftc-impersonation-rules-reach-is-too-broad"
section: Articles
---
# Proposed FTC Impersonation Rule’s Reach Is Too Broad

  December 16, 2022

Law360

 

 

 

 

 

 

In an article in *Law360*, partner [William MacLeod](/Our-People/William-C-MacLeod) notes that time may be running out for some of the most entertaining and valuable forms of advertising we have seen, if a rule proposed by the Federal Trade Commission becomes the law of the land. Comments were due Friday on the Rule on Impersonation of Government and Businesses, a measure that would prohibit depictions of businesses, government agencies, officials and executives in advertising, even when nothing about the communications deceive consumers.  
You can read the full article [here](https://s3.us-east-1.amazonaws.com/cdn.kelleydrye.com/content/uploads/viewpoints/Proposed-FTC-Impersonation-Rule-s-Reach-Is-Too-Broad_Law360_MacLeod_12-16-22.pdf).

 

 

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