---
title: "Hidden Fees Under the Microscope: FTC Rulemaking, State Enforcement, and Emerging Litigation Risks for Pricing Disclosures"
date: 2026-09-02T15:48:00-04:00
author: Mary Katherine (MK) Terrell
canonical_url: "https://www.kelleydrye.com/viewpoints/articles/hidden-fees-under-the-microscope-ftc-rulemaking-state-enforcement-and-emerging-litigation-risks-for-pricing-disclosures"
section: Articles
---
# Hidden Fees Under the Microscope: FTC Rulemaking, State Enforcement, and Emerging Litigation Risks for Pricing Disclosures

  September 2, 2026

 

 

 

 

 

 

Partner and State Attorneys General practice chair [Paul Singer](https://www.kelleydrye.com/people/paul-l-singer), Partner [Tom Rybarczyk](https://www.kelleydrye.com/people/thomas-f-rybarczyk), and Senior Associate [Andrea deLorimier](https://www.kelleydrye.com/people/andrea-delorimier) authored ​“Hidden Fees Under the Microscope: FTC Rulemaking, State Enforcement, and Emerging Litigation Risks for Pricing Disclosures,” for *Orange County Lawyer*. The article covers the FTC’s final Fees Rule, as well as updates on state legislation and enforcement actions related to hidden fees. The article also includes steps businesses should take to reduce risk in this changing compliance landscape.

“The era of hidden fees is drawing to a close—or at least, that is the message from federal and state regulators. In recent years, regulators have trained increasing attention on what they call ​“junk fees”: mandatory charges that are concealed, obscured, or disclosed only at the final stage of a transaction.”

Read the full article [here](https://www.virtualonlineeditions.com/publication/?i=869164&p=36&view=issueViewer).

 

 

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