---
title: "Social Media for Business: Boon or Bane?"
date: 2023-06-13T13:03:00-04:00
author: Import Bot
canonical_url: "https://www.kelleydrye.com/events/social-media-for-business-boon-or-bane"
section: Events
---
# Social Media for Business: Boon or Bane?

The Knowledge Congress Webcast

 December 6, 2011

 

 

 

 

 

 

On December 6, 2011, partner [Gonzalo E. Mon](/Our-People/Gonzalo-E-Mon) presented in the The Knowledge Congress Webcast, ​“Social Media for Business: Boon or Bane?” This webcast focused on the major roll social media plays in business today and what kinds of threats it thereby poses for companies and their decision makers. The core issues addressed were:

• Introduction: What is Social Media Marketing?  
• Testimonial and Endorsement Guides and WOMMA  
• Sweeps, Contests and 3rd Party Platform Rules  
• UGC, IP Issues  
• UGC, Other Liability Issues  
• Other Issues (Can Spam, TCPA, Privacy, Kid’s)  
• Social Media Policy  
• Conclusion: Integrating Compliance into the Campaign and Providing the Client with Meaningful Deliverables and ROI reporting

 

 

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- [  View entry pdf ](https://s3.amazonaws.com/cdn.kelleydrye.com/content/uploads/pdf-snapshots/social-media-for-business-boon-or-bane-20230614091910.pdf)
 
 

### Offices

- [[Washington, DC](https://www.kelleydrye.com/locations/washington-dc)](https://www.kelleydrye.com/locations/washington-dc)
 
 

### Related Team Members

- [Gonzalo E. Mon](https://www.kelleydrye.com/people/gonzalo-e-mon)
 
 

### Related Services

- [Telephone Consumer Protection Act (TCPA) Defense](https://www.kelleydrye.com/practices/telephone-consumer-protection-act-tcpa-defense)
- [Advertising and Marketing](https://www.kelleydrye.com/practices/advertising-and-marketing)