---
title: Substantiating Labeling and Marketing Claims for Alcoholic Beverages
date: 2020-12-01T16:11:34-05:00
author: Import Bot
canonical_url: "https://www.kelleydrye.com/events/cle-classes/substantiating-labeling-and-marketing-claims-for-alcoholic-beverages"
section: CLE Classes
---
# Substantiating Labeling and Marketing Claims for Alcoholic Beverages

 December 1, 2020

 

 

 

 

 

 

The session is designed for companies that are interested in marketing beer, wine, or spirits in the United States or U.S. Territories using product benefit claims that are regulated by TTB and/ or FDA and USDA (e.g., no added sugar, no genetically modified organisms, organic, gluten-free, processed to remove gluten, lite, skinny, low calorie, rich in antioxidants, heart healthy, handcrafted, etc.).

 

 

 - Share this entry 
    - 
    - 
    - 
    -
- [  View entry pdf ](https://s3.amazonaws.com/cdn.kelleydrye.com/content/uploads/pdf-snapshots/substantiating-labeling-and-marketing-claims-for-alcoholic-beverages-20230613181440.pdf)
 
 

### Related Services

- [Advertising and Marketing](https://www.kelleydrye.com/practices/advertising-and-marketing)
 
 

  Blog

 [  ![](https://d3iuizmsm2hayf.cloudfront.net/content/uploads/Listing-rectangles/Blog_Post_Listing.svg) ![](https://d3iuizmsm2hayf.cloudfront.net/content/uploads/Listing-Images/Trade_and_Manufacturing_Monitor.webp?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=750&q=80&w=1125&s=fa2fce63dfde7da177148c0e92116e0e) 

  ](https://www.kelleydrye.com/viewpoints/blogs/trade-and-manufacturing-monitor/ustr-announces-final-tariff-rates-exclusions-and-tariff-rate-quotas) 

Trade and Manufacturing Monitor

 July 24, 2026

 [  ](https://www.kelleydrye.com/viewpoints/blogs/trade-and-manufacturing-monitor/ustr-announces-final-tariff-rates-exclusions-and-tariff-rate-quotas) 

 

 

 

 Article

 [   ![](https://d3iuizmsm2hayf.cloudfront.net/content/uploads/Listing-Images/AI_Head.webp?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=750&q=80&w=1125&s=068f8566021201ef249ea185eac69761)  ![](https://d3iuizmsm2hayf.cloudfront.net/content/uploads/Listing-rectangles/Articles_Listing.svg) 

  ](https://www.kelleydrye.com/viewpoints/articles/ai-is-amazing-your-ads-about-it-still-have-to-be-true) 

 July 23, 2026

 [  ](https://www.kelleydrye.com/viewpoints/articles/ai-is-amazing-your-ads-about-it-still-have-to-be-true)
